By Ari | Aug 1, 08 02:36 PM
Just launched today, Lionessthefilm.com. We worked with filmmakers Daria Sommers and Meg McLagan, along with consultation from Working Films and Matt Syrett, to craft a comprehensive online outreach tool for this exciting new documentary. The site was built on Movable Type 4 (open source, baby!), uses Google Analytics to track traffic, and dovetails with accounts on YouTube, Facebook, MySpace, Flickr, and Google Calendar, to provide soldiers, veterans, and those providing support services with ways to engage with the film and with each other - and to help get their stories heard. We also designed the film's branding, as well as posters, postcards, email graphics, and other outreach essentials.
Through beautiful footage shot by our friend Kirsten Johnson (Farenheit 9/11, Deadline), Lioness tells the story of the first women in American history to be sent into direct ground combat. The interviews with the Lionesses are gripping; as anti-war activists we found watching the film to be an invaluable learning experience that really helped us identify with soldiers who are putting their lives on the line in armed combat. It movingly shows both the combat experience and the impact of it on people's lives, after they've come home.
Visit the site at Lionessthefilm.com to view the trailer, find screenings, get involved, and sign up for updates.
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